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TWO Fulfilling a Need Before you begin planning a personal librarian program at your library, first consider if the program is a good fit for your institution, library, and students. Start by thinking about how you would answer questions such as the following: • Do you wish more students asked your librarians for help? • Do you find confused students wandering around your library trying to figure out where to ask a question? • What are your library’s goals related to student outreach? • Does your university administration understand the value your library adds to your campus? • Is your library engaged in campus life? This chapter helps you reflect on these questions and offers suggestions on why you should implement a personal librarian program on your cam- pus. It discusses reasons as to why a personal librarian program might benefit your institution, your library, and the students who do and, quite possibly, do not use your library. The chapter concludes with examples of personal librarian programs that support specific student populations. BENEFITS TO LIBRARY AND INSTITUTION Providing a service that offers personal attention to your users can result in benefits to your library as well as to students. As described by Cummings and Harris, personalized services can result in potential